Improving hygiene behavior is vital if the full benefits of access to water and sanitation are to be realized.and yet hundreds of millions of people live without these basic human rights.
Where poor hygiene is practiced, water-related diseases spread fast. And no number of taps or toilets alone can prevent it.
Simply by washing hands with soap and water after going to the toilet and before preparing food or eating, people can avoid life-threatening water-related diseases. Hand-washing alone could cut the risk of diarrhea almost in half, saving hundreds of children’s lives every day.
However, improving hygiene behavior can often be overlooked. This is because tackling the issue is difficult and time-consuming. It requires talking to people about potentially sensitive issues and getting them to change long-term, ingrained habits.
Watch the short film for more about the importance of hygiene: